Shortly, the themes allow managing the long-awaited websites just out-of-the-box.
So, why we decided to tell you aboutthis wonderful company?
Unquestionably, during these years TM had both its ups and downs.
Moreover, they changed a lot ofstrategies and techniques.
Still, the company has never stopped its development.
What is more, they propose people to use over25 thousandsof the premium themes.
Seeing that, we would like to share with you the story of the companys success.
In the end, would you like to hearthe historyof TemplateMonster?
Be sure, we do!
All in all, such information might be useful for those, who dream aboutstarting their own business.
Thus, lets begin!
Thank you for coming!
We are really happy to see you here!
Thus, lets start from the history.
Tell us about the first steps that you made on the way to success.
Did you use to work as a website designer or developer?
Yes, many years ago I used to work in a web design studio.
Actually, this company wasnt mine, but I joined the team on its start.
Lets say that I was one of the first workers of our team.
By the way, it included less than 10 people.
So, answering your question, I wouldnt say that I used to work as a website designer.
Honestly, I had never worked with such services before.
Therefore, I knew almost nothing about eCommerce websites or internet business at all.
On the other hand, the web studio wasnt a common company for our town those days.
That is why I found such job as a quite perspective one.
Without a doubt, there is always a room to improve.
And what were the first steps?
Well, officially, TemplateMonster appeared more than 15 years ago, in 2002.
One day I saw that one of my co-workers did the orders unbelievably quickly.
I asked him about the job and that guy told me a secret of his productivity.
Wow, 15 years sounds like a long term!
Id like to hear the secret of your popularity but lets back to the first templates!
You have mentioned Photoshop and layouts, so that were not todays templates?
As I can remember, there were only 3 categories of such themes: gold, silver and bronze.
You mentioned that TemplateMonster started as a small web design studio.
And what was your first web project?
Thats right, there were only three of us, if we are talking about TM.
Gently speaking, he did his best because our first web project brought us $70,000.
Needless to say, it looks like an impressive sum.
What is more, it was even more impressive 15 years later.
So, we started to think about other ways to automate and speed up the working process.
Thats how TemplateMonster was born.
And how many templates your company had those days?
When we launched our startup, we had about 30 templates in our inventory.
At that moment, we thought that we had done everything that we could for enlarge our audience.
Therefore, we launched TemplateMonster and expected to receive a huge number of orders straight away.
What a nice question!
This person is from Brazil.
By the way, did this guy order more templates?
Yes, he did!
Moreover, he is still our regular customer and Im happy about it.
In the end, we got more than just money for a sold template.
Being that, you could always keep moving what is an inherent part of the way to success.
Second rule is a short one.
Its about being sincerely passionate about what you do.
So, how much time it took for TM to become popular?
As I have already said, there were so many orders.
Thus, we were so crazy and happy because of our success.
Needless to say, it was totally unexpected!
All in all, we had just entered the market.
Nevertheless, as it turned out later on, we became subject to a fraud.
That is why we had to rethink our security.
Still, there is one important thing we learned: never celebrate success until its certain.
So David, what is the secret of your success?
Are the any advices you would like to give to our readers?
Yep, there are several things you should know.
First of all, whatever you do, do it with passion!
Needless to say, being an entrepreneur means being ready to face various risks.
Just ask yourself: why you would like your deal to be popular?
Dont do your business for money or success.
I mean, these things are good but passion should be the most vital one among your reasons.
My next ruse is simple as well.
You should listen more and speak less, if you would like your business to be successful.
Actually, I learned this lesson when the web switched from Flash to HTML.
Do you remember that time when Steve Jobs announced in public that Flash technology was dying out?
The thing is that we didnt pay too much attention to his words.
And what can I say now?
Well, never ignore the things that are related to your business.
Needless to say, these are the people that know the possibilities of their further development.
Already have your professional team?
In this case, just generate game-changing ideas through discussion within your team!
Thank you for such a clear answer, David!
Im sure it will be more than helpful for our readers.
So, talking about the professional team, how did the team of TM change during these 15 years?
Well, in the early days of TM out team included only 3 members.
Of course, today the number is different.
Well, it should be hard to have such a big team…
Yes, it is.
Still, there is one thing you should always remember about.
Just never outsource your strategic competency!
All in all, our team learned from our own mistakes and successful accomplishments.
There is a good saying that teaches us to learn from mistakes committed by other people.
As I remember, your company is always open for new people.
But how can you be sure that your team is loyal?
I mean sometimes its just impossible to keep your old team.
Are there any examples you might show us from your own experience?
Naturally, our company values every employee.
Those days the sales of such products made up almost 80 percent of the overall revenue.
Still, the world of the web has always been quite changeable.
I have already told you about the problems we faced when Flash switched to HTML.
On the other hand, every situation has its pluses.
All in all, it made TM to change its strategy and the products we produced.
That is why the company had to make an important and tough decision.
Basically, we had a team of skilled professionals who specializing in Flash.
Unfortunately, their skills became useless.
So what would you do?
Unquestionably, we could have hired another team of HTML pros who would start developing HTML-based themes.
On the other hand, we trusted our old team, as they worked hard during many years.
For these simple reasons, we decided to keep the old team.
All we had to do is to re-train them to accommodate the new technology.
Without a doubt, it wasnt easy.
Gently speaking, it took us more than a year to teach the team new skills.
What is more, the guys from old team actually saw how Flash was evolving and how everything started.
As a result, it helped us enhance our HTML template with unique animation effects that were done properly.
To summarize, we realized that only people who worked with Flash could achieve this well.
As I know, the most popular question is about owning a successful and popular website.
What is your professional opinion about it?
Without a doubt, its always important to be unique!
Whatever is your business about, do your best to stay inimitable!
What is more, you should never stop, even when your goal is achieved.
Have already reached a new high?
In this case, just keep looking for another one!
Believe me, the success that you experienced yesterday is already in the past.
Thus, there is a chance that today you will lose it.
Thank you for such a cozy conversation, David!
It undoubtedly was a priceless piece of information for me as well as for our readers.
We are always happy to hear from you!
So, for today it was all the information.
Seeing that, never stop dreaming!
Would you like to find out more information about the creation of your own website using these cool themes?
That is why TM provides you with the regular updates and templates customization.
Thus, you will never be alone with all your questions and issues.
