YouTube is planning to introduce a newPodcast dedicated homepageand other features regarding the audio content.
A leaked presentation file revealedYouTubes podcast dashboard mock,audio ads, andpartnership plan details.
Lately, YouTube has also given the role of Podcast Lead to decade-long employeeKai Chuk.
That directly shows YouTubes interest in the growing favor of audio form content.
OtherPartner-sold audio adsare also provided by Google and by partners.
YouTube will also supply its standard analytics, particularly new metrics for audio-first creators.
The company feels like working with podcast attribution like that available fromNielsen,Podtrac, andChartable.
The company hasnt revealed or announced Youtube Podcast, but we can hope Youtube makes an announcement soon.
Still, its a mystery that the homepage URL will beyoutube.com/podcasts(a URL that doesnt work yet).
